Privacy policy

1.Information Regarding the Collection of Personal Data and Contact Information for the Data Controller

1.1 We are pleased that you are visiting our website and thank you for your interest in our company and our products.

Below, we provide information about how we handle your personal data when you use our website. Personal data refers to any information that can be used to personally identify you.

1.2 The controller responsible for data processing on this website within the meaning of the General Data Protection Regulation (GDPR) is MIFCOM GmbH, Neumarkter Straße 34, 81673 Munich, Germany, Tel.: +49 (89) 660 77 989 - 0, Fax: +49 (89) 660 77 989 - 10, Email: [email protected], represented by the managing directors Dimitri Mistetski and Dmitry Ginzburg.

The controller responsible for the processing of personal data is the natural or legal person who, alone or jointly with others, determines the purposes and means of the processing of personal data.

1.3 The controller has appointed a data protection officer for this website, who can be contacted as follows: Data Protection Officer, MIFCOM GmbH, Neumarkter Str.

34, 81673 Munich, [email protected], +49 (89) 660 77 989 - 0

1.4 This website uses encryption for security reasons and to protect the transmission of personal data and other confidential content (e.g.

(Orders or inquiries to the data controller) an SSL or TLS encryption. You can tell if a connection is encrypted by the "https://" in the URL and the lock icon in your browser's address bar.

2.Data Collection When You Visit Our Website

When you use our website for informational purposes only (i.e., if you do not register or otherwise provide us with information), we collect only the data that your browser transmits to our server (so-called

“Server log files”). When you visit our website, we collect the following data, which is technically necessary for us to display the website to you:

The website you visited
Date and time of access
Amount of data sent in bytes
Source/referrer from which you arrived at the page
Browser used
Operating system used
IP address used (if applicable: in anonymized form)

Processing is carried out in accordance with Art.

Section 6 1(a) in accordance with the GDPR, based on our legitimate interest in improving the stability and functionality of our website. The data will not be disclosed or used for any other purpose. However, we reserve the right to review the server log files at a later date if there are specific indications of unlawful use.

3.Cookies

To make your visit to our website more enjoyable and to enable the use of certain features, we use cookies on various pages.

These are small text files that are stored on your device. Some of the cookies we use are deleted at the end of the browser session, i.e., when you close your browser (so-called (Session cookies). Other cookies remain on your device and allow us or our partner companies (third-party cookies) to recognize your browser the next time you visit (persistent cookies). If cookies are set, they collect and process certain user information, such as browser and location data as well as IP addresses, to the extent applicable to each individual case. Persistent cookies are automatically deleted after a specified period of time, which may vary depending on the cookie.

In some cases, cookies are used to simplify the ordering process by saving settings (e.g.,

Saving the contents of a virtual shopping cart for a later visit to the website). If personal data is processed through individual cookies we have implemented, such processing is carried out in accordance with Art. Section 6 1(a) b GDPR, either for the performance of the contract or pursuant to Art. Section 6 1(a) pursuant to Article 6(1)(f) of the GDPR to safeguard our legitimate interests in ensuring the best possible functionality of the website and a user-friendly and effective experience for visitors.

We may work with advertising partners who help us make our website more interesting for you.

For this purpose, cookies from partner companies are also stored on your hard drive when you visit our website (third-party cookies). When we work with the aforementioned advertising partners, you will be informed individually and separately about the use of such cookies and the scope of the information collected in each case in the paragraphs below.

Please note that you can configure your browser to notify you when cookies are set, allowing you to decide on a case-by-case basis whether to accept them, or to block the acceptance of cookies in specific cases or generally.

Each browser manages cookie settings differently. This is described in the Help menu of each browser, which explains how to change your cookie settings. You can find these for the respective browsers at the following links:

Microsoft Internet Explorer

Mozilla Firefox

Google Chrome

Apple Safari

Opera

Please note that if you do not accept cookies, the functionality of our website may be limited.

Usercentrics

We use the consent management service Usercentrics, provided by Usercentrics GmbH, Sendlinger Str.

7, 80331 Munich, Germany (Usercentrics). This allows us to obtain and manage website users' consent to data processing. The processing is necessary to comply with a legal obligation (Art. Section 7 (GDPR), to which we are subject (Art. Section 6 1 p. 1(a) (Article 6(1)(c) of the GDPR). The following data is processed for this purpose:

Date and time of access, browser information, device information, geographic location, cookie preferences, and the URL of the page visited.

The functionality of the website cannot be guaranteed without this processing.

Usercentrics is the recipient of your personal data and acts as a data processor on our behalf.

The processing takes place within the European Union.

For more information on how to object to or have your data deleted by Usercentrics, please visit: https://usercentrics.com/de/datenschutzerklaerung/

The data will be deleted after 3 years.

Please refer to our general information on the deletion and deactivation of cookies above.

4.Contacting Us

When contacting us (e.g.,

(via the contact form or email), personal data is collected. The data collected when using a contact form is specified in the respective contact form. This information will be used solely for the purpose of responding to your inquiry or stored and used for the purpose of contacting you and the associated technical administration. The legal basis for the processing of your data is our legitimate interest in responding to your inquiry in accordance with Art. Section 6 1(a) Article 6 of the GDPR. If the purpose of contacting you is to enter into a contract, the additional legal basis for the processing is Art. Section 6 1(a) Article 6(1)(b) of the GDPR. Your data will be deleted once your request has been fully processed; this occurs when the circumstances indicate that the matter in question has been fully resolved and provided that there are no legal retention requirements to the contrary.

5.Data Processing When Opening a Customer Account and for Contract Fulfilment

Pursuant to Art.

Section 6 1(a) Under Article 6(1)(b) of the GDPR, we will continue to collect and process personal data if you provide it to us for the purpose of performing a contract or when opening a customer account. The data that is collected is specified in the respective input forms. You can delete your customer account at any time by sending a message to the address listed above. The data controller's address. We store and use the information you provide for the purpose of fulfilling the contract. Once the contract has been fully fulfilled or your customer account has been deleted, your data will be blocked in accordance with tax and commercial law retention periods and deleted after these periods have expired, unless you have expressly consented to the continued use of your data or we have reserved the right to further use your data as permitted by law, about which we will inform you below.

6.Use of Your Data for Direct Marketing

6.1 Subscription to our email newsletter

When you subscribe to our email newsletter, we will send you regular updates about our offers.

The only information required to subscribe to the newsletter is your email address. Please provide any additional information Providing this information is voluntary and is used to address you personally. We use what is known as Double opt-in process. This means that we will only send you an email newsletter once you have explicitly confirmed that you consent to receiving it. We will then send you a confirmation email asking you to click on a link to confirm that you would like to receive our newsletter in the future.

By activating the confirmation link, you give us your consent to use your personal data in accordance with Art.

Section 6 1(a) a GDPR. When you subscribe to our newsletter, we store the IP address provided by your Internet service provider (ISP), as well as the date and time of your subscription, so that we can investigate any potential misuse of your email address at a later date. The data we collect when you subscribe to our newsletter will be used exclusively for the purpose of sending you promotional communications via the newsletter. You can unsubscribe from the newsletter at any time by clicking the link provided in the newsletter or by sending a message to the contact person listed at the beginning of this notice. Once you have unsubscribed, your email address will be immediately removed from our newsletter distribution list, unless you have expressly consented to the continued use of your data or we reserve the right to use your data for other purposes that are permitted by law and about which we inform you in this statement.

6.2 Sending the Email Newsletter to Existing Customers

If you provide us with your email address when purchasing goods or

have provided services, we reserve the right to send you offers for similar goods or services for a reasonable period of time following your last order, Send services, such as those already purchased, from our product range via email. To do this, we must, pursuant to § 7 ( 3 UWG does not require us to obtain your separate consent. In this regard, data processing is carried out solely on the basis of our legitimate interest in personalized direct marketing pursuant to Art. Section 6 1(a) Article 6 of the GDPR. If you initially objected to the use of your email address for this purpose, we will not send you any emails. You have the right to object at any time to the use of your email address for the aforementioned promotional purposes, effective for the future, by notifying the data controller named at the beginning of this notice. You will only be charged standard transmission fees for this service. Once we receive your objection, we will immediately stop using your email address for promotional purposes.

6.3 Contacting You Regarding a Review Reminder

If you provide us with your email address when purchasing goods or

If you have used our services, we will share your email address with eKomi (the eKomi review platform operated by eKomi Ltd., Markgrafenstraße 11, 10969 Berlin, (www.ekomi.de/de/)) and Trusted Shops (the Trusted Shops review platform operated by Trusted Shops GmbH, Subbelrather Str. 15c, 50823 Cologne [www.trustedshops.de/]) for the purpose of sending a reminder to submit a review. To do this, we must, pursuant to § 7 ( 3 UWG does not require us to obtain your separate consent. In this regard, data processing is based solely on our legitimate interest in personalized direct marketing for similar goods or Services, such as those already purchased, from our product range in accordance with Art. Section 6 1(a) Article 6 of the GDPR. If you initially objected to the use of your email address for this purpose, your information will not be shared. You have the right to object at any time to the use of your email address for the aforementioned promotional purposes, effective for the future, by notifying the data controller named at the beginning of this notice. You will only be charged standard transmission fees for this service. Once we receive your objection, we will immediately stop using your email address for marketing purposes.

7.Data Processing for Order Fulfillment

7.1 To process your order, we work with the following service providers, who assist us in whole or in part with the fulfillment of concluded contracts.

Certain personal data is transferred to these service providers in accordance with the following information.

The personal data we collect is shared with the shipping company responsible for delivery as part of the order fulfillment process, to the extent necessary for the delivery of the goods.

We will share your payment information with the designated financial institution as part of the payment processing, to the extent necessary for processing the payment. If payment service providers are used, we will explicitly state this below. The legal basis for the transfer of data in this case is Art. Section 6 1(a) Article 7(2) of the GDPR.

7.2 Use of Payment Service Providers

- PayPal
When paying via PayPal, credit card via PayPal, direct debit via PayPal, or—if offered—“purchase on account” or “installment payment” via PayPal, we transmit your payment data to PayPal (Europe) S.a.r.l. as part of the payment processing.

et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg (hereinafter "PayPal"), and so on. The disclosure is made in accordance with Art. Section 6 1(a) in accordance with Article 6(1)(b) of the GDPR and only to the extent necessary for processing the payment.
PayPal reserves the right to perform a credit check for the following payment methods: credit card via PayPal, direct debit via PayPal, or—if offered—“purchase on account” or “installment payment” via PayPal. For this purpose, your payment information may be processed in accordance with Art. Section 6 1(a) f GDPR, based on PayPal’s legitimate interest in verifying your creditworthiness, may be shared with credit reporting agencies. PayPal uses the results of the credit check—specifically the statistical probability of default—to determine whether to offer the respective payment method. The credit report may contain probability values (so-called (score values). To the extent that credit scores are included in the credit report, they are based on a scientifically recognized mathematical and statistical method. The calculation of the score values takes into account, among other things, but not limited to, address data. For further information regarding data protection, including details about the credit reporting agencies used, please refer to PayPal’s Privacy Policy: https://www.paypal.com/de/webapps/mpp/ua/privacy-full
You may object to this processing of your data at any time by contacting PayPal. However, PayPal may still be we remain entitled to process your personal data to the extent necessary for the contractual processing of payments.

- SOFORT
If you select the “SOFORT” payment method, payment processing is handled by the payment service provider SOFORT GmbH, Theresienhöhe 12, 80339 Munich, Germany (hereinafter “SOFORT”), to whom we will transmit the information you provided during the ordering process, along with the information regarding your order, in accordance with Art.

Section 6 1(a) disclose in accordance with Article 20 of the GDPR. Sofort GmbH is part of the Klarna Group (Klarna Bank AB (publ), Sveavägen 46, 11134 Stockholm, Sweden). Your data will be shared solely for the purpose of processing payments with the payment service provider SOFORT, and only to the extent necessary for this purpose. You can find more information about SOFORT’s privacy policy at the following web address: https://www.klarna.com/sofort/datenschutz

7.3 Conducting credit checks

- Consors Finanz
Should we make an advance payment (e.g.

(Delivery on account), we reserve the right to conduct a credit check using mathematical and statistical methods in order to protect our legitimate interest in determining our customers’ creditworthiness. We transfer the personal data required for a credit check in accordance with Art. Section 6 1(a) in accordance with the GDPR to the following service provider:

Consors Finanz
BNP Paribas S.A.
Schwanthalerstraße 31
80336 Munich

The credit report may contain probability values (so-called

(score values). To the extent that credit scores are included in the credit report, they are based on a scientifically recognized mathematical and statistical method. The calculation of the score values takes into account, among other things, but not limited to, address data. We use the results of the credit check—specifically, the statistical probability of default—to determine whether to establish, maintain, or terminate a contractual relationship.
You may object to this processing of your data at any time by contacting the data controller or the aforementioned credit bureau. However, we may remain We remain authorized to process your personal data to the extent necessary for the contractual processing of payments.

7.4 Salesforce 

The registration and contact service allows you to contact us and register for our services.

For this purpose, we use the services of Salesforce.com Inc., Salesforce Tower, 415 Mission Street, 3rd Floor, San Francisco, CA 94105, USA (“Salesforce.com”). As part of the registration process, or When you contact us, the following personal data is collected and stored on Salesforce.com: 

• Title

• Middle name

• Last name

• Private customer/Business customer 

• Contact 

• Email address

• Message

The personal data provided will be treated confidentially.

Salesforce.com operates a CRM system (Customer Relationship Management system). We need your personal data to contact you and to manage contracts and services with our customers. Salesforce.com stores your personal data in a European data center. We do not plan to transfer your personal data to a recipient country outside the European Union—such as the United States. Your data is processed in accordance with Art. Section 6 1(a) Article 6 of the GDPR. For more information about data processing by Salesforce.com, please refer to Salesforce.com’s Privacy Policy at: https://www.salesforce.com/de/company/privacy/

8.Use of Social Media: Social Plugins

Facebook / Meta

Elements of the Facebook social network are integrated into this website.

This service is provided by Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland. However, according to Facebook, the collected data is also transferred to the United States and other third countries.

You can find an overview of Facebook social media elements here: https://developers.facebook.com/docs/plugins/?locale=de_DE.

When the social media element is active, a direct connection is established between your device and the Facebook server.

This informs Facebook that you have visited this website using your IP address. If you click the Facebook "Like" button while logged into your Facebook account, you can share content from this website on your Facebook profile. This allows Facebook to associate your visit to this website with your user account. Please note that, as the provider of this website, we have no knowledge of the content of the data transmitted or how Facebook uses it. For more information on this, please refer to Facebook’s Privacy Policy at: https://de-de.facebook.com/privacy/explanation.

To the extent that consent has been obtained, the use of the above

g. Service pursuant to Art. Section 6 1(a) in accordance with the GDPR and Section 25 of the TTDSG. You may withdraw your consent at any time. Unless consent has been obtained, use of the service is based on our legitimate interest in achieving the widest possible visibility on social media.

To the extent that personal data is collected on our website using the tool described here and forwarded to Facebook, we and Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland, are jointly responsible for this data processing (Art.

(Article 26 of the GDPR). This joint responsibility is limited exclusively to the collection of data and its transmission to Facebook. The processing carried out by Facebook after the data is transferred is not part of the joint responsibility. The obligations we share have been set forth in a joint processing agreement. The text of the agreement can be found at: https://www.facebook.com/legal/controller_addendum. Under this agreement, we are responsible for providing privacy information regarding the use of the Facebook tool and for ensuring that the tool is implemented on our website in compliance with data protection laws. Facebook is responsible for data security across its products. Rights of affected individuals (e.g. B. You can submit requests for information regarding the data processed by Facebook directly to Facebook. If you exercise your data subject rights with us, we are required to forward them to Facebook.

The transfer of data to the United States is based on the EU Commission’s Standard Contractual Clauses.

For more details, visit: https://www.facebook.com/legal/EU_data_transfer_addendum, https://www.facebook.com/privacy/policy/?entry_point=data_policy_redirect&entry=0

Instagram

This website incorporates features from the Instagram service.

These features are provided by Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland.

When the social media element is active, a direct connection is established between your device and the Instagram server.

This provides Instagram with information about your visit to this website.

If you are logged into your Instagram account, you can link the content of this website to your Instagram profile by clicking the Instagram button.

This allows Instagram to associate your visit to this website with your user account. Please note that, as the provider of this website, we have no knowledge of the content of the data transmitted or how it is used by Instagram.

To the extent that consent has been obtained, the use of the above

g. Service pursuant to Art. Section 6 1(a) in accordance with the GDPR and Section 25 of the TTDSG. You may withdraw your consent at any time. Unless consent has been obtained, the use of this service is based on our legitimate interest in achieving the widest possible visibility on social media.

To the extent that personal data is collected on our website using the tool described here and transmitted to Facebook or

If your data is transferred to Instagram, we and Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland, are jointly responsible for this data processing (Art. (Article 26 of the GDPR). Joint responsibility is limited exclusively to the collection of data and its transfer to Facebook or Instagram. The processing carried out by Facebook following the transfer, or Instagram is not included in the joint liability. The obligations we share have been set forth in a joint processing agreement. The text of the agreement can be found at: https://www.facebook.com/legal/controller_addendum. Under this agreement, we are responsible for providing privacy information when using Facebook or Instagram tools and responsible for ensuring that the tool is implemented on our website in compliance with data protection laws. Regarding data security on Facebook or Facebook is responsible for Instagram products. Rights of affected individuals (e.g. B. (Request for information) regarding the information held by Facebook or You can submit a request regarding data processed by Instagram directly to Facebook. If you exercise your data subject rights with us, we are required to forward them to Facebook.

The transfer of data to the United States is based on the EU Commission’s Standard Contractual Clauses.

For more details, please visit: https://www.facebook.com/legal/EU_data_transfer_addendum, https://help.instagram.com/519522125107875, and https://de-de.facebook.com/help/566994660333381.

For more information, please see Instagram’s Privacy Policy: https://instagram.com/about/legal/privacy/.

Meta Pixel (formerly Facebook Pixel)

This website uses Facebook/Meta’s visitor action pixels for conversion tracking.

This service is provided by Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland. However, according to Facebook, the collected data is also transferred to the United States and other third countries.

This allows the behavior of site visitors to be tracked after they have been redirected to the provider’s website by clicking on a Facebook advertisement.

This allows us to evaluate the effectiveness of Facebook ads for statistical and market research purposes and to optimize future advertising campaigns.

The data collected is anonymous to us as the operator of this website; we cannot draw any conclusions about the identity of the users.

However, the data is stored and processed by Facebook, which means it can be linked to the respective user profile, and Facebook may use the data for its own advertising purposes in accordance with the Facebook Data Use Policy (https://de-de.facebook.com/about/privacy/). This allows Facebook to display ads both on Facebook and outside of Facebook. As the website operator, we have no control over this use of the data.

The use of this service is based on your consent pursuant to Art.

Section 6 1(a) a GDPR and § 25( 1 TTDSG. Consent may be revoked at any time.

We use the extended matching feature within Meta Pixel.

Advanced matching allows us to combine different types of data (e.g.,

to transfer to Meta (Facebook) the personal data (such as city, state, ZIP code, hashed email addresses, names, gender, date of birth, or phone number) of our customers and prospects that we collect through our website. By enabling this feature, we can tailor our Facebook ad campaigns even more precisely to people who are interested in our offerings. In addition, the enhanced matching improves the attribution of website conversions and expands custom audiences.

To the extent that personal data is collected on our website and transmitted to Facebook using the tool described here, we and Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland, are jointly responsible for this data processing (Art.

(Article 26 of the GDPR). This joint responsibility is limited exclusively to the collection of data and its transfer to Facebook. The processing carried out by Facebook after the data is transferred is not part of the joint responsibility. The obligations we share have been set forth in a joint processing agreement. The text of the agreement can be found at: https://www.facebook.com/legal/controller_addendum. Under this agreement, we are responsible for providing privacy information regarding the use of the Facebook tool and for ensuring that the tool is implemented on our website in compliance with data protection laws. Facebook is responsible for the data security of its products. Rights of affected individuals (e.g., You can submit requests for information regarding the data processed by Facebook directly to Facebook. If you exercise your data subject rights with us, we are required to forward them to Facebook.

The transfer of data to the United States is based on the EU Commission’s Standard Contractual Clauses.

For more details, visit: https://www.facebook.com/legal/EU_data_transfer_addendum and https://de-de.facebook.com/help/566994660333381.

You can find further information on protecting your privacy in Facebook’s Privacy Policy: https://de-de.facebook.com/about/privacy/.

You can also disable the “Custom Audiences” remarketing feature in the ad settings section at https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen.

To do this, you must be logged in to Facebook.

If you do not have a Facebook account, you can disable usage-based advertising from Facebook on the European Interactive Digital Advertising Alliance website: http://www.youronlinechoices.com/de/praferenzmanagement/.

Facebook Custom Audiences

We use Facebook Custom Audiences. The provider of this service is Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland.

When you visit our websites and apps or

When you use our free or paid services, submit data to us, or interact with our company’s Facebook content, we collect your personal data. If you give us your consent to use Facebook Custom Audiences, we will share this data with Facebook so that Facebook can show you relevant ads. In addition, your data can be used to define target audiences (lookalike audiences).

Facebook processes this data as our data processor.

For details, please refer to Facebook’s Terms of Service: https://www.facebook.com/legal/terms/customaudience.

Use of this service is based on your consent pursuant to Art.

Section 6 1(a) a GDPR and § 25( 1 TTDSG. You may withdraw your consent at any time.

Data transfers to the United States are based on the EU Commission’s Standard Contractual Clauses.

For more details, visit: https://www.facebook.com/legal/terms/customaudience and https://www.facebook.com/legal/terms/dataprocessing.

9.Use of Social Media: Videos

Use of YouTube Videos

This website uses the YouTube embedding feature to display and play videos from the provider “YouTube,” which is owned by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (“Google”).

The extended privacy mode is used here, which, according to the provider, only initiates the storage of user information once the video(s) are played.

When embedded YouTube videos are played, the provider “YouTube” uses cookies to collect information about user behavior. According to information from YouTube, these are used, among other things, to collect video statistics, improve the user experience, and prevent abusive behavior. If you're signed in to Google, your data will be directly associated with your account when you click on a video. If you do not want this information to be linked to your YouTube profile, you must log out before clicking the button. Google stores your data (even for users who are not logged in) in user profiles and analyzes it. Such an assessment is carried out in particular in accordance with Art. Section 6 Article 6(1)(f) of the GDPR, based on Google’s legitimate interests in displaying personalized ads, conducting market research, and/or tailoring its website to user needs. You have the right to object to the creation of these user profiles; to exercise this right, you must contact YouTube.

Regardless of whether the embedded videos are played, a connection to the Google network “DoubleClick” is established every time this website is accessed, which may trigger further data processing operations beyond our control.

Google LLC, headquartered in the U.S., is certified under the U.S.-EU Privacy Shield framework, which ensures compliance with the data protection standards applicable in the EU.

For more information on data protection at “YouTube,” please refer to the provider’s privacy policy at: https://www.google.de/intl/de/policies/privacy

10.Online Marketing

Google Ads

The website operator uses Google Ads.

Google Ads is an online advertising program provided by Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

Google Ads allows us to display ads in the Google search engine or on third-party websites when users enter specific search terms into Google (keyword targeting).

In addition, targeted ads can be created using the user data available to Google (e.g. B. (location data and interests) can be used for audience targeting. As the website operator, we can evaluate this data quantitatively by, for example, analyzing which search terms led to the display of our advertisements and how many ads resulted in corresponding clicks.

The use of this service is based on your consent pursuant to Art.

Section 6 1(a) a GDPR and § 25( 1 TTDSG. You may withdraw your consent at any time.

Data transfers to the United States are based on the EU Commission’s standard contractual clauses.

For more details, visit: https://policies.google.com/privacy/frameworks and https://privacy.google.com/businesses/controllerterms/mccs/.

Google Ads Remarketing

This website uses Google Ads Remarketing features.

The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

With Google Ads Remarketing, we can assign people who interact with our online offering to specific target groups in order to subsequently display interest-based advertising to them on the Google advertising network (remarketing or

Retargeting).

Furthermore, the advertising audiences created with Google Ads Remarketing can be linked to Google’s cross-device features.

This allows for interest-based, personalized advertising messages that are tailored to your previous usage and browsing behavior on a device (e.g. B. (mobile phone) have been customized for you will also be available on another of your devices (e.g. B. (tablet or PC).

If you have a Google account, you can opt out of personalized advertising at the following link: https://www.google.com/settings/ads/onweb/.

Use of this service is based on your consent pursuant to Art.

Section 6 1(a) a GDPR and § 25( 1 TTDSG. You may revoke your consent at any time.

For further information and the privacy policy, please refer to Google’s Privacy Policy at: https://policies.google.com/technologies/ads?hl=de.

Audience targeting with customer matching

For audience targeting, we use, among other things, customer matching from Google Ads Remarketing.

In this process, we transfer certain customer data (e.g. B. (email addresses) from our customer lists to Google. If the customers in question are Google users and are signed in to their Google accounts, they will see relevant ads within the Google network (e.g. B. (on YouTube, Gmail, or in the search engine).

Google Conversion Tracking

This website uses Google Conversion Tracking.

The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

With the help of Google Conversion Tracking, Google and we can determine whether the user has performed certain actions.

For example, this allows us to analyze which buttons on our website are clicked most often and which products are viewed or purchased most frequently. This information is used to generate conversion statistics. We can see the total number of users who clicked on our ads and what actions they took. We do not receive any information that would allow us to personally identify the user. Google itself uses cookies or similar tracking technologies for identification purposes.

The use of this service is based on your consent pursuant to Art.

Section 6 1(a) a GDPR and § 25( 1 TTDSG. You may revoke your consent at any time.

For more information about Google Conversion Tracking, please refer to Google’s Privacy Policy: https://policies.google.com/privacy?hl=de.

11.Web analytics services

11.1 Google Analytics

This website uses features of the web analytics service Google Analytics.

The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

Google Analytics enables the website operator to analyze the behavior of website visitors.

In this process, the website operator receives various usage data, such as Page views, time spent on the site, operating systems used, and the user's location. This data is consolidated into a user ID and associated with the website visitor’s device.

Furthermore, we can use Google Analytics to, among other things,

Record your mouse movements, scrolling, and clicks. In addition, Google Analytics uses various modeling approaches to supplement the collected data and employs machine learning technologies in its data analysis.

Google Analytics uses technologies that enable user recognition for the purpose of analyzing user behavior (e.g.,

(cookies or device fingerprinting). The information collected by Google regarding the use of this website is generally transmitted to a Google server in the United States and stored there.

The use of this service is based on your consent pursuant to Art.

Section 6 1(a) a GDPR and § 25( 1 TTDSG. You may withdraw your consent at any time.

Data transfers to the United States are based on the EU Commission’s standard contractual clauses.

For more details, visit: https://privacy.google.com/businesses/controllerterms/mccs/.

IP Anonymization

We have enabled the IP anonymization feature on this website.

As a result, Google will truncate your IP address within the member states of the European Union or in other signatory states to the Agreement on the European Economic Area before transmitting it to the United States. Only in exceptional cases is the full IP address transmitted to a Google server in the United States and truncated there. On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports on website activity, and to provide the website operator with other services related to website and internet usage. The IP address transmitted by your browser as part of Google Analytics is not combined with other data held by Google.

Browser Plugin

You can prevent Google from collecting and processing your data by downloading and installing the browser plugin available at the following link: https://tools.google.com/dlpage/gaoptout?hl=de.

For more information on how Google Analytics handles user data, please refer to Google’s Privacy Policy: https://support.google.com/analytics/answer/6004245?hl=de.

Google Signals

We use Google Signals.

When you visit our website, Google Analytics collects, among other things, Your location, search history, and YouTube history, as well as demographic data (visitor data). This data may be used for personalized advertising through Google Signal. If you have a Google account, visitor data from Google Signal will be linked to your Google account and used for personalized advertising. The data is also used to compile anonymized statistics on our users' behavior.

Demographic Features in Google Analytics

This website uses the “demographic characteristics” feature of Google Analytics to display relevant ads to website visitors within the Google advertising network.

This makes it possible to generate reports that provide information about the age, gender, and interests of website visitors. This data comes from Google's interest-based advertising as well as visitor data from third-party providers. This data cannot be linked to any specific individual. You can disable this feature at any time via the ad settings in your Google Account, or generally prevent Google Analytics from collecting your data as described in the section “Objecting to Data Collection.”

Data Processing

We have entered into a data processing agreement with Google and fully comply with the strict requirements of German data protection authorities when using Google Analytics.

11.2 Google Maps

This site uses the Google Maps mapping service.

The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

To use the features of Google Maps, it is necessary to store your IP address.

This information is typically transmitted to a Google server in the United States and stored there. The provider of this site has no control over this data transfer. If Google Maps is enabled, Google may use Google Fonts to ensure consistent font rendering. When you access Google Maps, your browser loads the necessary web fonts into its cache to display text and fonts correctly.

We use Google Maps to ensure an appealing presentation of our online offerings and to make it easy to find the locations listed on our website.

This constitutes a legitimate interest within the meaning of Art. Section 6 1(a) under the GDPR. If consent has been obtained, processing is carried out exclusively on the basis of Art. Section 6 1(a) a GDPR and § 25( 1 TTDSG, insofar as the consent relates to the storage of cookies or access to information on the user’s device (e.g., (device fingerprinting) as defined by the TTDSG. You may withdraw your consent at any time.

Data transfers to the United States are based on the EU Commission’s standard contractual clauses.

For more details, visit: https://privacy.google.com/businesses/gdprcontrollerterms/ and https://privacy.google.com/businesses/gdprcontrollerterms/sccs/.

For more information on how user data is handled, please refer to Google’s Privacy Policy: https://policies.google.com/privacy?hl=de.

11.3 Google Tag Manager

We use Google Tag Manager.

The provider is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.

Google Tag Manager is a tool that allows us to integrate tracking or analytics tools and other technologies into our website.

Google Tag Manager itself does not create user profiles, store cookies, or perform any independent analysis. Its sole purpose is to manage and run the tools integrated through it. However, Google Tag Manager collects your IP address, which may also be transferred to Google’s parent company in the United States.

The use of Google Tag Manager is based on Art.

Section 6 1(a) Article 25 of the GDPR. The website operator has a legitimate interest in the quick and easy integration and management of various tools on its website. If consent has been obtained, processing is carried out exclusively on the basis of Art. Section 6 1(a) a GDPR and § 25( 1 TTDSG, insofar as the consent relates to the storage of cookies or access to information on the user’s device (e.g., (device fingerprinting) as defined by the TTDSG. You may withdraw your consent at any time.

11.4 New Relic (New Relic Inc.)

This website uses the web analytics service New Relic, operated by New Relic, Inc., 188 Spear St, San Francisco, CA 94105, USA.

With the help of New Relic, based on our legitimate interest in the statistical analysis of user behavior for optimization and marketing purposes in accordance with Art. Section 6 1(a) In accordance with the GDPR, pseudonymized visitor data is collected, analyzed, and stored. This data may be used to create and analyze pseudonymized user profiles for the same purpose. New Relic uses so-called "Cookies," which are small text files stored locally in the cache of the website visitor's internet browser. Among other things, these cookies are used to recognize the browser, thereby enabling more accurate collection of statistical data. The user’s IP address is included in the collected information but is pseudonymized immediately after collection and before storage to prevent it from being linked to a specific individual.

New Relic Inc.

Based in the United States, New Relic is certified under the U.S.-EU Privacy Shield framework, which ensures compliance with the data protection standards applicable in the EU.
New Relic will never link your personal data with other data held by New Relic. If you wish to object to the analysis of user behavior via cookies, you can configure your browser to notify you when cookies are set and allow you to decide on a case-by-case basis whether to accept them, or to block cookies in specific cases or generally.
Alternatively, you can use the opt-out page for EU consumers at http://www.youronlinechoices.com/uk/your-ad-choices/ to check whether New Relic advertising cookies are set in your browser and to disable them.
You can access New Relic’s privacy policy at the following web address: https://newrelic.de/termsandconditions/cookie-policy

11.5 Mouseflow

This website uses Mouseflow, a web analytics tool provided by Mouseflow ApS, Flaesketorvet 68, 1711 Copenhagen, Denmark.

The purpose of data processing is to analyze this website and its visitors. Data is collected and stored for marketing and optimization purposes. This data may be used to create usage profiles under a pseudonym. Cookies may be used for this purpose. The web analytics tool Mouseflow records randomly selected individual visits (using only anonymized IP addresses). This process records mouse movements and clicks with the aim of randomly replaying individual website visits and identifying potential improvements for the website. The data collected via Mouseflow will not be used to personally identify visitors to this website without the data subject’s explicit consent, nor will it be combined with personal data relating to the person behind the pseudonym. The processing is carried out in accordance with Art. 6 (1) f) GDPR based on the legitimate interest in direct customer communication and in designing the website to meet user needs. You have the right to object to this at any time on grounds relating to your particular situation, pursuant to Art. to object to the processing of your personal data based on Article 6(1)(f) of the GDPR. To do this, you can globally disable tracking on all websites that use Mouseflow for the browser you are currently using by clicking the following link: https://mouseflow.de/opt-out/

11.6 Kameleoon

This website uses the personalization and web analytics service Kameleoon.

The program enables an analysis of user behavior based on (automated) user segmentation. By analyzing the log file data, we can determine how different user segments visit the website, which landing pages they access, and how we can increase click-through rates. The system analyzes your behavior and the context in which you use this website and assigns this information to target groups in an anonymous manner. As described above, cookies and the browser’s local storage are used for the analyses and are linked to a pseudonymized ID. Your IP address will be completely anonymized and will not be stored. The information generated by the cookie or local storage regarding your use of this website is transmitted to a Kameleoon server in Germany and stored there in aggregated and pseudonymized form. The IP address transmitted by your browser through Kameleoon is not combined with any other data held by Kameleoon. Kameleoon is used to analyze your use of the website and to compile reports on website activity, so that we can regularly improve our services. The legal basis for storing the cookie is the consent provided (Art. Section 6 1 p. 1(a) (GDPR). Further analysis of the collected data will be conducted over a period of up to 365 days pursuant to Art. Section 6 1 p. 1(a) f GDPR. You can prevent cookies and local storage from being saved by adjusting your browser settings accordingly; however, please note that in this case, you may not be able to use all of this website’s features to their full extent. You can also disable Kameleoon tracking at any time (and thereby prevent the collection of data generated by the cookie and related to your use of the website from being sent to Kameleoon, as well as the processing of this data by Kameleoon) by clicking on this link.

11.7 Exactag

We use the services of Exactag (Exactag GmbH, Wanheimer Straße 68, D-40468 Düsseldorf) on our website.

Exactag GmbH (“Exactag”) collects, processes, and stores data on this website and its subpages for the purposes of measuring reach, conducting statistical analysis, and optimizing business costs. Data collection is carried out in two fundamentally different ways and on two different legal bases:

If, pursuant to

Art. Section 6 1 p. 1(a) GDPR, Article 25(1) 1 p. 1. If the user has given consent in accordance with the TTDSG, the data to be processed is collected on a user-specific basis.

If the user has not given consent, the data is collected anonymously, i.e., without any personal or

to collect personally identifiable data, and to do so in an aggregated manner, that is, by randomly assigning the collected data to groups of users. It is therefore impossible to identify individual users. This anonymous survey is conducted in accordance with § 25 ( 2 No. 2 TTDSG: Absolutely necessary for carrying out business cost optimizations and thus ensuring the requested service.

Exactag uses cookies as the technology to collect this data.

Different cookies are used for the various types of data collection mentioned above to ensure that each type of data collection is carried out properly. Would you like to object to the processing of your data? To ensure that your data is excluded from user-specific processing, you can set a cookie in your browser as an alternative to not giving consent in the privacy settings. This cookie is named "optout" and is set by "exactag.com". It must not be deleted as long as you wish to object to the processing of your personal data. If you wish to object to this data processing in the future, please click this link

11.8 Microsoft Clarity 

We use the Microsoft Clarity analytics tool from Microsoft Corporation (Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA; “Microsoft”) to track how you use and interact with our website using behavioral metrics, heatmaps, and session replays to improve our products and services.

Website usage data is collected using first-party and third-party cookies and other tracking technologies to determine the popularity of products/services and online activities. We also use this information to optimize the website and for fraud prevention and security purposes. The legal basis is Art. Section 6 1 p. 1(a) a GDPR. For more information about how Microsoft collects and uses your data, please see the Microsoft Privacy Statement at https://privacy.microsoft.com/de-de/privacystatement.

11.9 Wisepops 

We use the "Wisepops" tool on our website, a service provided by Wisepops SAS (10 rue de Penthièvre, 75008 Paris, France).

Wisepops is used to display pop-ups and other interactive elements in order to provide you with relevant information and offers. 

Wisepops collects the following data: 

Information about your use of our website (e.g.

B. pages visited, time spent on the site, clicks on pop-ups).

Technical data such as IP address, browser type, operating system, and similar information.

Cookies to analyze user behavior and personalize content. 

This data is collected to improve the user experience, customize content, and perform statistical analyses of the use of our website. 

The processing of your data is based on Art.

Section 6 1(a) a GDPR (Consent). The first time you visit our website, we will ask for your consent to use Wisepops. You can withdraw your consent at any time by changing your cookie settings via the “Consent Manager” on our website (located at the bottom left of the browser window). 

The data collected is stored by Wisepops in the EU.

Wisepops ensures that all data is processed in accordance with applicable data protection regulations. Wisepops acts as a data processor within the meaning of Art. Article 28 of the GDPR. To this end, we have entered into a Data Processing Agreement with Wisepops. You can view a copy of this agreement here. 

Wisepops uses cookies to ensure the functionality and personalization of the pop-ups.

For more information about the cookies used by Wisepops, please see the Wisepops Cookie Policy. 

You have the right to: 

To request confirmation as to whether we process your personal data and to receive information about such data (Art.

15 GDPR).

To request the rectification of inaccurate data (Art.

16 of the GDPR).

To request the erasure of your data (Art.

17 GDPR).

To request the restriction of processing (Art.

Article 18 of the GDPR).

To withdraw your consent to processing (Art.

Section 7 Article 3 of the GDPR).

To lodge a complaint with a supervisory authority (Art.

(Article 77 of the GDPR). 

For more information about Wisepops and Wisepops’ privacy policies, please refer to the Wisepops Privacy Policy and the Wisepops Terms of Use. 

12.Retargeting/Remarketing/Referral Marketing

Microsoft Ads 

We use the online advertising program “Microsoft Advertising” from Microsoft Corporation (Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA; “Microsoft”) and, within this framework, Microsoft Advertising Conversion Tracking.

The data is processed for marketing and advertising purposes and to measure the effectiveness of advertising campaigns (conversion tracking). In this case, Microsoft will place a cookie on your device if you arrived at our website via a Microsoft Bing ad. This allows Microsoft and us to track whether someone clicked on an ad, was redirected to our website, and reached a predefined landing page (“conversion site”). We only see the total number of users who clicked on a Bing ad and were then redirected to the conversion site. Microsoft collects, processes, and uses information via cookies to create usage profiles using pseudonyms. These usage profiles are used to analyze visitor behavior and to display advertisements. No personal information regarding the user's identity is processed.

For more information on data protection and the cookies used by Microsoft Advertising, please visit: Data Security Policy and Privacy Statement https://www.microsoft.com/de-de/privacy/privacystatement

Criteo (Criteo SA)
On this website, Criteo SA, 32 Rue Blanche, 75009 Paris, France (“Criteo”), uses “cookie” text files to collect information about website visitors’ browsing behavior based on our legitimate interest in displaying personalized advertising in accordance with Art.

Section 6 1(a) collected, stored, and analyzed in pseudonymized form in accordance with the GDPR. Criteo uses an algorithm to analyze browsing behavior and can then display targeted product recommendations as personalized ad banners on other websites (so-called (Publishers). Under no circumstances may the collected data be used to personally identify visitors to this website. The data will not be used for any other purpose or disclosed to third parties.
To opt out of future data collection and the creation of pseudonymized user profiles, you can use the following so-called Request an opt-out cookie:
For more information about Criteo’s technology, please refer to the Criteo Privacy Policy and the Criteo opt-out page: http://www.criteo.com/de/privacy/

Facebook Custom Audience via the Pixel Method
This website uses the “Facebook Pixel” from Facebook Inc., 1 Hacker Way, Menlo Park, CA 94025, USA (“Facebook”).

This allows us to track users' behavior after they have viewed or clicked on a Facebook ad. This process is used to evaluate the effectiveness of Facebook ads for statistical and market research purposes and can help optimize future advertising campaigns.
The data collected is anonymous to us, meaning it does not allow us to identify individual users. However, the data is stored and processed by Facebook, which means it can be linked to the respective user profile, and Facebook may use the data for its own advertising purposes in accordance with its Data Use Policy (https://www.facebook.com/about/privacy/). You can allow Facebook and its partners to show ads on and off Facebook. A cookie may also be stored on your computer for these purposes.

Facebook Inc.

Based in the U.S., the company is certified under the U.S.-EU Privacy Shield framework, which ensures compliance with the data protection standards applicable in the EU.
To disable cookies on your computer, you can configure your web browser so that cookies can no longer be stored on your computer in the future, or already stored cookies are deleted. However, disabling all cookies may prevent certain features on our website from working properly. You can prevent third-party providers, such as You can also disable Facebook on the following Digital Advertising Alliance website: http://www.aboutads.info/choices/

Google AdWords Remarketing
Our website uses Google AdWords Remarketing features to advertise this website in Google search results and on third-party websites.

The provider is Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (“Google”). To this end, Google places a cookie in your device’s browser that automatically enables interest-based advertising using a pseudonymous cookie ID and based on the pages you have visited. The processing is based on our legitimate interest in the optimal marketing of our website in accordance with Art. Section 6 1(a) Article 6(1)(f) of the GDPR.

Any further data processing will only take place if you have consented to Google linking your web and app browsing history to your Google Account and using information from your Google Account to personalize the ads you see on the web.

In this case, if you are signed in to Google while visiting our website, Google will use your data in conjunction with Google Analytics data to create and define audience lists for cross-device remarketing. To do this, Google temporarily links your personal data with Google Analytics data to create target groups.

You can permanently disable the use of cookies for advertising preferences by downloading and installing the browser plug-in available at the following link: https://www.google.com/settings/ads/onweb/
Alternatively, you can visit the Digital Advertising Alliance at https://youradchoices.com/ to learn more about the use of cookies and adjust your settings accordingly.

Finally, you can configure your browser to notify you when cookies are set, allowing you to decide on a case-by-case basis whether to accept them, or to block cookies in specific cases or generally. If you do not accept cookies, the functionality of our website may be limited.
Google LLC, headquartered in the United States, is certified under the U.S.-EU Privacy Shield framework, which ensures compliance with the data protection standards applicable in the EU.

You can view further information and the privacy policy regarding advertising and Google here:
http://www.google.com/policies/technologies/ads/

13.Use of a Live Chat System

Zendesk (formerly Zopim)
This website uses technologies provided by Zendesk Inc., 1019 Market St, San Francisco, USA (www.zendesk.de/) to collect and store pseudonymized data for the purposes of web analytics and to operate the live chat system for responding to live support inquiries.

Usage profiles may be created from this pseudonymized data using a pseudonym. Cookies may be used for this purpose. Cookies are small text files that are stored locally in the cache of the website visitor's web browser. Among other things, cookies enable the recognition of the web browser. If the information collected in this manner is personally identifiable, it will be processed in accordance with Art. Section 6 1(a) pursuant to the GDPR, based on our legitimate interest in providing effective customer service and conducting statistical analysis of user behavior for optimization purposes.

The data collected using Zendesk technologies will not be used to personally identify visitors to this website without the data subject’s separate consent, nor will it be combined with personal data regarding the holder of the pseudonym.

To prevent Zendesk cookies from being stored, you can configure your web browser so that cookies can no longer be stored on your computer, or already stored cookies are deleted. However, disabling all cookies may prevent certain features on our website from working properly. You may opt out of the collection and storage of your data for the purpose of creating a pseudonymized usage profile at any time, effective for the future, by sending us an informal objection via email to the address listed in the legal notice.

Zendesk Inc.

Based in the United States, the company is certified under the U.S.-EU Privacy Shield framework, which ensures compliance with the data protection standards applicable in the EU.

14.Coupon marketing offers from Sovendus GmbH

Coupon offers from Sovendus GmbH: To select a coupon offer that is currently of interest to you, we transmit the hashed value of your email address and your IP address, both pseudonymized and encrypted, to Sovendus GmbH, Moltkestr.

11, 76133 Karlsruhe (Sovendus) (Art. (Article 6(1)(f) of the GDPR). The pseudonymized hash of the email address is used to take into account any objection to advertising from Sovendus (Art. Section 21(3), Art. (Article 6(1)(c) of the GDPR). Sovendus uses the IP address exclusively for data security purposes and typically anonymizes it after seven days (Art. (Article 6(1)(f) of the GDPR). In addition, for billing purposes, we transmit the order number, order value (including currency), session ID, coupon code, and timestamp to Sovendus in pseudonymized form (Art. (Article 6(1)(f) of the GDPR). If you are interested in a coupon offer from Sovendus, have not opted out of receiving promotional emails, and click on the coupon banner (which is displayed only in this case), we will transmit your title, first name, and email address to Sovendus in encrypted form so that the coupon can be prepared (Art. (Article 6(1)(b) and (f) of the GDPR). For more information about how Sovendus processes your data, please refer to the online privacy policy at online.sovendus.com/online-datenschutzhinweise/

Special offers from Sovendus GmbH: To select a special offer that is currently relevant to you based on your location, we transmit your title, year of birth, country, ZIP code, the hash value of your email address, and your IP address—all of which are pseudonymized and encrypted—to Sovendus GmbH, Moltkestr.

11, 76133 Karlsruhe (Sovendus) (Art. (Article 6(1)(f) of the GDPR). The pseudonymized hash of the email address is also used to take into account any objection to advertising from Sovendus (Art. Section 21(3), Art. (Article 6(1)(c) of the GDPR). Sovendus uses the IP address exclusively for data security purposes and typically anonymizes it after seven days (Art. (Article 6(1)(f) of the GDPR).
When you click on a promotional offer, we also transmit your name, address, and email address to Sovendus in encrypted form so that the personalized request for the promotional offer can be processed by the product provider (Article (Article 6(1)(b) and (f) of the GDPR). For more information about how Sovendus processes your data, please refer to the online privacy policy at www.sovendus.de/datenschutz.

15.Rights of the Data Subject

15.1 The applicable data protection law grants you comprehensive rights as a data subject (rights of access and intervention) vis-à-vis the controller regarding the processing of your personal data, about which we inform you below:

Right of access pursuant to Art.

Article 15 of the GDPR: In particular, you have the right to obtain information regarding the personal data we process about you, the purposes of processing, the categories of personal data processed, the recipients or categories of recipients to whom your data has been or will be disclosed, the planned retention period, or the criteria for determining the retention period, the existence of a right to rectification, erasure, restriction of processing, objection to processing, and the right to lodge a complaint with a supervisory authority; the source of your data if it was not collected by us directly from you; the existence of automated decision-making, including profiling, and, where applicable, meaningful information about the logic involved, the implications for you, and the intended effects of such processing, as well as your right to be informed of the safeguards provided under Art. 46 of the GDPR apply when your data is transferred to third countries;
 

Right to rectification pursuant to Art.

Article 16 of the GDPR: You have the right to have inaccurate personal data concerning you rectified without undue delay and/or to have incomplete personal data stored by us completed;

Right to erasure pursuant to Art.

Article 17 of the GDPR: You have the right to have your personal data erased if the conditions set forth in Article Section 17 1 GDPR. However, this right does not apply, in particular, where processing is necessary for the exercise of the right to freedom of expression and information, for compliance with a legal obligation, for reasons of public interest, or for the establishment, exercise, or defense of legal claims;

Right to restriction of processing pursuant to Art.

Article 18 of the GDPR: You have the right to request the restriction of the processing of your personal data while the accuracy of your data, which you have contested, is being verified; if you object to the erasure of your data on the grounds of unlawful processing and instead request the restriction of the processing of your data; if you need your data to assert, exercise, or defend legal claims, after we no longer need this data once the purpose has been fulfilled, or if you have objected on grounds relating to your particular situation, as long as it has not yet been determined whether our legitimate grounds override yours;

Right to information pursuant to Art.

Article 19 of the GDPR: If you have exercised your right to rectification, erasure, or restriction of processing with the controller, the controller is required to notify all recipients to whom your personal data has been disclosed of such rectification, erasure, or restriction of processing, unless this proves impossible or involves disproportionate effort. You have the right to be informed about these recipients.

Right to data portability pursuant to Art.

Article 20 of the GDPR: You have the right to receive the personal data you have provided to us in a structured, commonly used, and machine-readable format, or to request that it be transmitted to another controller, provided this is technically feasible;

Right to withdraw consent pursuant to Art.

Section 7 3 GDPR: You have the right to withdraw your consent to the processing of your data at any time, with effect for the future. In the event of a withdrawal of consent, we will delete the relevant data immediately, unless further processing can be based on a legal basis that does not require consent. Withdrawal of consent does not affect the lawfulness of processing carried out on the basis of consent prior to such withdrawal;

Right to lodge a complaint pursuant to Art.

Article 77 of the GDPR: If you believe that the processing of your personal data violates the GDPR, you have the right—without prejudice to any other administrative or judicial remedy—to lodge a complaint with a supervisory authority, in particular in the Member State of your habitual residence, your place of work, or the place where the alleged infringement occurred.

15.2 Right to Object

If, as part of a balancing of interests, we process your personal data based on our overriding legitimate interest, you have the right at any time to object to this processing with effect for the future for reasons arising from your particular situation.

If you exercise your right to object, we will cease processing the data in question.

However, we reserve the right to continue processing your data if we can demonstrate compelling legitimate grounds for the processing that override your interests, fundamental rights, and freedoms, or if the processing is necessary for the establishment, exercise, or defense of legal claims.

If we process your personal data for direct marketing purposes, you have the right to object at any time to the processing of your personal data for such marketing purposes.

You may exercise your right to object as described above.

If you exercise your right to object, we will cease processing the relevant data for direct marketing purposes.

16.Retention Period for Personal Data

The duration of the storage of personal data is determined by the applicable statutory retention period (e.g.,

(retention periods under commercial and tax law). Once the retention period has expired, the relevant data will be routinely deleted, provided that it is no longer necessary for the performance or initiation of a contract and/or we no longer have a legitimate interest in continuing to store it.

17.fraud0

MIFCOM GmbH, as the provider of this website, uses fraud0, a service provided by fraud0 GmbH, Sendlinger Straße 7, 80331 Munich, to detect invalid and low-quality traffic and prevent fraud on our website.

By using the fraud0 service, we can detect invalid traffic on our site, improve our online marketing efforts, clean up statistical data relevant to marketing, and enhance the user experience on our website.

The data obtained from this service is used exclusively for the analysis and elimination of invalid and low-quality traffic.

fraud0 processes the data on our behalf and is contractually obligated to take measures to ensure the confidentiality of the processed data. A data processing agreement has been entered into with fraud0. The fraud0 technology uses JavaScript pixels. During your visit to the website, the following data is collected through the use of this service:

Browser and device information such as device type and model, manufacturer, operating system type and version (e.g.

B. (iOS or Android), web browser type and version (e.g. B. (Chrome or Safari), user agent, Flash version, location information, IP address, JavaScript support, pages visited, time zone, network connection type, hardware-based identifiers (e.g. B. MAC address), referrer URL, number of fonts, font hash, number of plugins, plugin hash, screen height and width, color depth, platform, whether the resolution has been manipulated, language or operating system, whether an ad blocker is enabled, whether "Do Not Track" is enabled.

The end user’s behavior on the operator’s websites, information such as the click path, session ID, session start/end time, time zone offset, date and time of the visit, usage and behavioral data.

In our fraud0 administration interface, we receive a classification for invalid and low-quality traffic, but no personally identifiable information.

No data will be transferred to third parties—unless otherwise specified in the data processing agreement we have entered into with you. If invalid or low-quality traffic is detected, we use our Tag Manager to create invalid audience lists in order to automatically exclude this traffic from all our key advertising channels, such as Google Ads, Facebook, DV360, etc. to rule out. Data processing by fraud0 continues only until a classification has been made. Data processing by fraud0 continues only until a classification has been made. The data is stored for one year for further bot analysis.

At no time is tracking performed across websites.

We process the data using the fraud0 bot detection service in accordance with Art. 6 lit. Article 6 of the GDPR. It is in the website operator's interest to classify users of its website as valid or invalid traffic. Our primary goal is to prevent fraud (Recital 47 of the GDPR), but we can also improve website statistics by removing invalid traffic from our data. This allows us to use our online marketing budget more efficiently and offer our services as usual, for free, or at a reasonable price. If you use additional fraud0 services, we may process your data on a different legal basis, such as your consent. For more information, visit: https://fraud0.com/privacy-policy/.

Data processing takes place exclusively within the European Union, and the data is stored on Google’s servers within the European Union and is not transferred to Google’s servers in the United States.

The user may object to the processing of their data by fraud0 at any time. You can find fraud0’s Privacy Policy and the contact information for its Data Protection Officer at the following link: https://fraud0.com/privacy-policy/. 

Current Status of the Privacy Policy

This Privacy Policy is currently valid and dated September 24, 2025.